CELUM
Partner since 2008
Even great products require remarkable presentation to win on the digital shelf, and in the war for talent every company understands that it is a brand that needs to be activated as efficiently as possible. CELUM solves these challenges with Product Content Management, Brand Management and Creative Content Collaboration. All three products are based on CELUM’s unique SaaS Content Supply Chain Management platform. This enables marketing-, brand- and product teams in large organisations to build engaging experiences by creating, approving, managing, and using content across every channel and understanding its impact – at scale.
Since 2004, CELUM has grown to nearly 150 employees who work tirelessly and passionately to help hundreds of clients to bring their brands and products to the centre stage. This is exactly where customers’ buying decisions are made and where brands are being connected with corporate values. CELUM is proud to count world-renowned brands, such as BAUHAUS, SCOTT Sports, Outfront Advertising, Essity, Shop Apotheke Europe, and Sartorius among its customers.
CELUM combines disruptive innovation with sustainability and long-term planning. The ultra-modern headquarters and software engineering centre in Linz, Austria, is one of the most spectacular office buildings in the country. The CELUM Campus combines New Work principles, eco-friendly architecture, and traditional alpine-inspired design features.
CELUM’s experienced management team (Alexandra Vetrovsky-Brychta – Growth, Alessandro Kurzidim – Product, Christian Jüngling – Operations and Finance, Bojan Bozic – Services, Michael Kraeftner – CEO) lead the still bootstrapped company to sustained double-digit annual growth rates. CEO Michael Kraeftner is a recognised industry expert and regular speaker in the fields of “Digitisation of Brand and Marketing Processes” and the “Disruption of E-Commerce”. For further information visit www.celum.com.
"For CELUM, the success and satisfaction of our customers is our top priority. In addition to solution-independent consulting competence, the successful implementation of projects is an elementary component of this. DAM United combines these characteristics with a wealth of industry experience of many years: a reliable partner for CELUM and guarantor for satisfied customers."
Alexandra Vetrovsky-Brychta, Chief Growth Officer, CELUM

As a full-service partner for all questions concerning asset management and CELUM DAM, DRK-Service GmbH has chosen DAM United in 2012. On the basis of CELUM DAM, DAM United implemented the central image portal in the intranet and took over the corresponding customizing and programming.

At GELSENWASSER AG, we have implemented an efficient DAM infrastructure with CELUM and three of our Simplify your DAM modules – DAMaccess, DAMmetadata and DAMupload. The result: efficient, distributed work with high usability, cool features and a future-proof solution.

The company has around 24,000 digital assets in its inventory. In order to optimally manage them and use them in the various media and channels such as website, B2B webshop, catalog, specialized trade, social media, etc., Gimborn 2016 has decided to work with the experts from DAM United.

At furniture manufacturer Musterring and its 400 international retail partners, DAM United has introduced an effective and future-proof overall DAM solution. The customer benefits from CELUM, but also from the two modules DAMaccess and DAMupload from the “Simplify your DAM” family.

The main focus of the project at STAEDTLER was the upgrade of the outdated CELUM IMAGINE DAM to the current CELUM ContentHub 6. In addition, DAM United DAMaccess was implemented as an easy-to-use portal for retailers.



